[Kelly Slater had his own movie back in 1991— Kelly Slater in Black and White. Then there was Searching for Tom Curren and Drifting: The Rob Machado Chronicles. But whereas those films represented a slow trickle of bios reserved for the über-elite, the most recent deluge of surf biographies on the market is enough to represent a cultural shift.]
[There are some very smart marketing executives plying their trade in the surf industry, and it didn’t take them long to see that the model for The Bruce Movie worked. If a company could produce and distribute a video drenched in their corporate logos that also served to make their number one investment even more famous—well, it doesn’t take a Wharton grad.]
A Surfer tem o resto.